New ORYAL – a new brand in the USP Zdrowie portfolio
5 July 2018
, 1 min.

Oryal is a new brand of effervescent electrolytes, for everyone and everyday use. Oryal is available in 2 variants: regular with lime flavor and MAX with raspberry flavor. Both stand out with a rich composition, and the MAX variant has the highest electrolyte content on the market. The original packaging design makes them hard to miss in pharmacies.

Brand communication for Oryal began on July 4, 2018. An intensive presence is planned on TV and the Internet. The TV commercial will be viewed by nearly 31 million Poles this year, thanks to its presence on almost 180 TV stations, including TVN and TVP.

We warmly encourage you to check out the new TV commercial.